What is Page Speed?

Page speed is often confused with “site speed,” which is actually the page speed for a sample of page views on a site. Page speed can be described in either “page load time” (the time it takes to fully display the content on a specific page) or “time to first byte” (how long it takes for your browser to receive the first byte of information from the web server).

No matter how you measure it, a faster page speed is better. Many people have found that faster pages both rank and convert better.

Using CDN

Content distribution networks (CDNs), also known as content delivery networks, are networks of servers that are used to distribute the load of delivering content. Basically, for faster and more reliable access to your website, copies of your site are stored at multiple geographically diverse data centers. About this one we currently use CloudFlare Services this help reduce resources in your website they have a free services so consider use this service.

Reduce Request as Possible

How we often use to much request in our wordpress website the more request result slow speed in your website. “Simplicity is the ultimate sophistication.” ~ Leonardo da Vinci. Consider not use too much images in your website good design can cause slow load time. No need for a good design in your website as long as there the good content and nice information that’s all good.  Minify and Combine CSS or JS to do this, we only use Autoptimize and Fastest Cache. Also consider use this plugin Zedna WP Image Lazy Load help optimize load time for images.

Yes, page speed will be a ranking factor

At the moment, page speed is more of an indicator than a ranking factor. Unless your mobile site is extremely slow, you can still get decent rankings with average page speeds. But it’s been proven time and time again that the speedier your site, the better your results will be.

Google’s latest research shows that the chance of a bounce increases 32% when the page load time goes from 1s to 3s. 1s to 5s increases the chance to 90% and if your site takes up to 10s to load, the chance of a bounce increases to 123%. That’s incredible. For search engines, better results and performance is a sign of a healthy site that pleases customers and therefore should be rewarded with a higher ranking.

Also, Google has recently gone on record saying that page speed will be a ranking factor in its upcoming mobile-first index. Details on how they will evaluate page speed for mobile and calculate rankings are still unknown. But, what we do know doesn’t change much from what we at Yoast have been saying for some time: make sure your site is responsive, as fast as possible, solidly structured, and full of excellent content.

Proven this help us boost our traffic and reduce bounce rate as you can see here in the screenshot.

Activate AMP on your pages

Google’s AMP project is meant to give the web a necessary speed boost. It’s not too hard to implement, and it will give your mobile site a life in the fast-lane. According to Google, AMP is not a ranking factor, but it’s not hard to predict it has a decent chance to become one. Read Google’s documentation on how to implement AMP. For mobile version speed up consider apply Accelerated Mobile Pages in your wordpress website to optimize speed and boost traffic.