Hello, I'm
Laurince
Award-winning Web Developer with 10+ years of experience. Expert in full-stack architecture, bespoke plugin development, e-commerce optimization, and Technical SEO infrastructure.
Core Expertise
Providing advanced technical development spanning customized plug-in ecosystems, responsive web applications, and robust technical SEO.
Custom E-Commerce & Apps
Enterprise engineering in Next.js, Node.js, and PHP frameworks (Laravel, CakePHP). Specializing in secure APIs, payment processing splits, and customized databases.
CMS Plugins & Extension
Advanced modules for WordPress and Magento ecosystems. Creator of official plugin modules (like Amelia Booking integrations) to customize administrative capabilities.
Technical SEO & Speed
Data-driven SEO strategies that increase organic web results. In-depth audits resolving page layouts shifts (CLS), bundle sizes, and custom JSON-LD schema injections.
Featured Expertise
As a top-rated freelancing expert, most of my work operates under discreet White Label setups. Select a project below to inspect the full case studies.
Amelia Shortcode Extended
A customized published plugin extending Amelia Booking system features.
White Label Agency Portal
A secure, high-performance client reporting dashboard built for digital agencies.
Magento Multi-Vendor Portal
An enterprise checkout split extension scaled for large e-commerce vendor stores.
Stewart Media Tech SEO Audit
Advanced Schema injection and speed optimization for leading Australian blogs.
My Journey
A roadmap of milestones driving performance across enterprise digital agency partnerships.
Upwork Top Rated Freelancer
Upwork GlobalCrafting customized e-commerce portals, modules, and API split checkouts. Supporting agencies worldwide with technical modules and architecture reviews.
Technical SEO Lead
Stewart MediaManaged deep site performance audits, schema graphs, loading benchmarks, and metadata injections to drive search rankings.
Web Application Developer
CodemoreDeveloped modular PHP / JavaScript integrations and earned 'Developer of the Year' honors for backend application optimization.
Speed-Optimized Architecture
This portfolio runs at the absolute limits of web performance. Through programmatic WebP compression, serverless CDN preloading, deferred analytics execution, and semantic accessibility, this site is built to load instantly on any connection.
Desktop Scores
Mobile Scores
Client Testimonials
Real outcomes from agency directors, startup founders, and global Upwork clients.
"First class, a real wizz with API’s. This was not an easy task but Laurince saw it through. Very happy with the result."
Upwork Client
"Laurince came through for us and we are so happy to work with him. Good man, VERY smart and VERY talented. Knows a lot of stuff – experienced. He is personable and cheerful."
Agency Director
"We just started working with Laurince and so far he has done everything that we have asked of him in a timely manner. His communication is good and he delivered on time. We are hiring him again."
Business Owner
"Laurince is fantastic to work with. I am setting up a new hourly contract with him to stay on as my on-going developer."
Startup Founder
"Laurince was very good at completing all jobs that was given to him. He always made time to complete work that is urgent and is a pleasure to deal with."
Project Manager
"Laurince was great, he knew exactly what to do and delivered a targeted solution. A++++"
Upwork Client
Latest Insights
Exploring technology paradigms, engineering trends, and software optimization techniques.
Bypassing Third-Party Rate Limits: Designing Resilient API Middleware with Redis and Edge Functions
We detail the design patterns and code blueprints of implementing a serverless Redis-backed edge caching middleware layer to protect your application from third-party API limits.
Headless Magento: Integrating Next.js with Adobe Commerce GraphQL for Sub-Second Page Loads
We walk through the architectural blueprint of decoupling Adobe Commerce (Magento) with a Next.js frontend to bypass heavy monolithic page load bottlenecks.
The Evolution of Search: How AI is Reshaping SEO in 2026
As AI search engines and search generative experiences redefine how users find information, we explore the modern rules of optimization for an AI-native web in 2026.
Let's build together
Have an optimization check, custom plugin development, or a complex React/Next.js dashboard project? I am currently accepting select freelance projects and consulting roles. Reach out directly via email to start a conversation.